I recently had the honor of speaking on a panel about community partnerships at the University of California Agriculture and Natural Resources (UC ANR) Conference in Fresno. Joining me as I spoke...

For three years California has suffered through a consistently worsening drought. The impact of the drought have been evident throughout the state, especially with the increased risk and incidence of...

At the beginning of June, the PCFMA Board of Directors officially set the organization on a new path by unanimously endorsing a new mission statement: The Pacific Coast Farmers’ Market Association...

As someone who was born and raised in Texas but who has lived almost half my life in California, the ongoing rivalry between the two states is a topic of personal fascination. Most recently this was...

Last month the PCFMA Board of Directors met for a strategic planning retreat; the first time the majority of the Board gathered in-person since January 2020. Over the two day retreat, the Board...

It has been two years since COVID-19 reached California. Since that time, so much has changed. Nearly a million Americans have lost their lives to the pandemic, many others have recovered from COVID...

But the past year has also demonstrated that farmers’ markets are vulnerable and need ongoing support. If we value the sustainability of our state’s small-scale and family farms that comprise the bulk...