Mission

SUPPORTING SMALL FARMS

Our mission is to support California farmers and communities by providing farmers’ markets for our diverse Bay Area neighborhoods. You'll see us pursuing our mission every time you shop at one of our farmers' markets where local farms gather to sell their delicious products.

Our vision and values are the driving forces behind our mission.

CHAMPIONING THE SAN FRANCISCO BAY AREA LOCAL FOOD MOVEMENT SINCE 1988.

Pacific Coast Farmers’ Market Association (PCFMA) creates community-based food experiences throughout the San Francisco Bay Area that support California family farms and a healthy local food system.

PCFMA is a tax-exempt 501(c)5 nonprofit organization

PURSUING OUR MISSION

Get the very best of California agriculture in a fun, family-friendly atmosphere with PCFMA. We organize over 50 weekly certified farmers' markets in over 33 Bay Area communities. Each provides an economic outlet for Northern California family farms. Come by for a visit and get your delicious farm-fresh food directly from the people who grow it. Most of the fruits and veggies you’ll find have been picked within the last 48 hours.

Board of Directors

Kathy Topete | Topete Farms
Board Chair

Vidal M. Navarro | Eat the Best Kettle Korn
Vice Chair

Lynette Miscione
Secretary

Ying Moua | Yia Moua Farms
Treasurer

Al Courchesne
Member Emeritus

Les Portello
Member Emeritus