Our team visited Oliver, owner and operator of Super Duper Microgreens, to learn about how he started a certified-organic farm in his suburban backyard. Located in Hercules, California, Oliver grows more than 15 different varieties of microgreens in a small greenhouse, right on his back patio. What

Join us in looking back on the year 2021 and going behind the scenes of our Beyond the Market video series. Our team visited 13 farms, more than 10 farmers’ markets, and hosted over 15 cooking demonstrations last year to educate students about California’s specialty crops and the different ways in

Join our team as we go Beyond the Market to Mushroom Adventures! Located in Marysville, a quaint town in Yuba County, California, Mushroom Adventures is a small, certified organic indoor mushroom farm. Don Simoni, the founder, and owner guides us on an exclusive tour of his operation and explains

Our 'Beyond the Market' team visited Alhambra Valley Beef and Pears last month to learn about the effects of drought on their 2021 season. In a typical year, Alhambra Valley would have enough pears to harvest and sell at the farmers' markets through the end of October. But due to extreme lack of

The Beyond the Market team is heading back to Hughson, California - this time, we’re here to visit our friends at Resendiz Family Fruit Barn to learn all about peaches! Francisco Resendiz has been farming for more than 50 years, providing tasty, fresh fruit to his community. Farming is his life’s

In this episode of Beyond The Market, Chef Nolan takes you into the kitchen to teach you how to make Avocado Toast. This recipe is easy as it is delicious with the best part being it can be made entirely with ingredients from your local farmers’ market! Avocados are packed with essential vitamins

Journey with us to Priti & Ram Singh Farm as we go Beyond the Market to learn all about avocados! Hidden away from the hustle and bustle of the Bay Area, Priti & Ram Singh Farm specializes in growing Bacon and Lamb Hass avocados on their 12-acre property in the hills of Fremont. Meet the family

We celebrate farmers’ market week every week of the year at Pacific Coast Farmers' Market Association; and every year during the first week of August, we join other organizations across the country in celebration of the official Farmers' Market Week. As one of the longest-standing and largest

Whether you’re trying to convince a picky eater to eat their veggies or you’re just looking for a new vegan friendly spin on a timeless tasty dish, these Cauliflower Buffalo Bites are sure to be a hit. Join Chef Nolan as we go Beyond the Market and into the kitchen to spice up one of our favorite